Bundle: Introduction to Machine Learning for SEO + Semantic AI-powered SEO Keyword Research + AI Search & LLMs: Entity SEO and Knowledge Graph Strategies for Brands + The AI-powered Entity Audit + AI Search Optimization & Agentic SEO

Beginner-friendly course, perfect for SEOs and digital marketers, who are interested in practical machine learning. It is designed to walk you through not only the theory of different machine learning models but also equip you with the tools to implement everything you learn and the knowledge of applying the insights for improving your SEO.

This course, Semantic AI-powered SEO Keyword Research, offers an in-depth exploration of modern keyword research strategies, moving beyond traditional approaches. You’ll learn how to leverage entities, search intent, and knowledge graphs to optimize SEO and content strategies. With a focus on user behavior, query paths, and machine learning, this course will guide you through advanced data analysis techniques and practical tools for semantic keyword research. By the end, you’ll be equipped to conduct comprehensive keyword research, visualize your findings, and integrate them into actionable projects.

Beginner-friendly course, designed to teach you everything you need to know about entities, knowledge graphs, and brand visibility in traditional and modern (AI Search / LLM) search systems.

Diagnose and fix how machines understand your site. 8 modules, 48 lessons including 17 step-by-step practicals, six browser tools, the frozen MLforSEO dataset, lifetime access and a certificate. Modules 0–4 open now; Module 5 opens on 3 November (Lessons 5.5 and 5.6 on 5 November) and Module 7 on 6 November; Module 6 at the end of November. €100 until 14 November, then €150. Prices exclude VAT.

When AI answers the question, being ranked isn’t enough — you have to be the source it selects. This course shows you exactly how agentic search (ChatGPT, Perplexity, Gemini, AI Overviews) decides what to cite, and how to make it choose you. 5 modules · 15 self-paced lessons + a workbook each · taught by Beatrice Gamba (WordLift). Watch lesson 1 free below.